Campaign Optimization: 2019 Guide To A Profitable ROI

I’ve managed hundreds, if not thousands of paid advertising campaigns. While I was learning to optimize my campaigns, I noticed two groups of people… The first group is what I call the “launch and pray” group. They setup multiple campaigns with the hopes of finding a winner. If something doesn’t work out

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How to Create a Marketing Plan From Start To Finish in 2019

People who succeed with PPC do two things very well: First, they do the proper research to fully understand their target market and draft a PPC marketing plan outline. Second, their marketing strategy uses this data to identify opportunities that competitors simply left out of their marketing plan. But you’re probably wondering: “How do

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